Why Event Planning Businesses in California Choose CaliforniaChoice

July 23, 2025by Alex Strautman

California is the #1 state for event planning businesses — with more than 1,200 companies organizing everything from weddings and fundraisers to trade shows and corporate events. Whether you’re a solo planner or managing a large team, one thing is clear: your employees are essential to your success.

Offering health benefits can help you stand out and support your team. CaliforniaChoice makes it easy.

Health Insurance for Event Companies and Wedding Planners

CaliforniaChoice is a private health exchange that’s been helping small businesses offer health insurance since 1996. We focus on companies with 1 to 100 employees, and we give you the flexibility big businesses enjoy without the big price tag.

1: More Choices for Your Team

With CaliforniaChoice, you and your employees have access to seven top health plans and more than 100 coverage options. Everyone can choose what works best for them:

  • You might prefer a PPO for a wider network.
  • Another employee might choose an HMO for simplicity and savings.
  • Someone else might go with a High Deductible Health Plan and use a Health Savings Account.

Health plans available through CaliforniaChoice are:

  • Anthem Blue Cross
  • Health Net
  • Kaiser Permanente
  • Sharp Health Plan
  • Sutter Health Plan
  • UnitedHealthcare
  • Western Health Advantage

Plan availability depends on where your employees live. Some are statewide, others are regional.

2: You Control Your Costs

CaliforniaChoice lets you set your budget. Choose to:

  • Contribute a percentage of the premium (50%–100%).
  • Or a fixed dollar amount per employee.

Employees use your contribution to pick the plan they want. If they choose something more expensive, they simply pay the difference. You stay in control of your costs, and your team gets the freedom to choose. At renewal, you can adjust your contribution up or down.

3: Medical + More

If you want to offer more than just health insurance, CaliforniaChoice has you covered with optional dental, vision, chiropractic, and life insurance. Available plans include:

  • Dental: Choose Dental plans from MetLife, SmileSaver, and Ameritas – including Dental Health Maintenance Organization (DHMO) and Preferred Provider Organization (PPO) plans.
  • Vision: Two Voluntary Visions program are available, including one at no added cost. Both offer comprehensive vision benefits and prescription eyewear + low-fee exams.
  • Chiropractic: Landmark Healthplan offers chiropractic only coverage or a Chiro & Acupuncture plan. Enjoy affordable copays for chiro and discounted acupuncture services.
  • Life and AD&D: Coverage from $25,000 to $100,000 is available from Assurity Life with Accidental Death & Dismemberment benefits and a living benefits provision. Ask about the GI amount available during initial enrollment and after your first enrollment.
4: Extra Perks with Real Value

Our Business Solutions Suite and Member Value Suite include extra perks your employees will love:

  • A no-cost Premium Only Plan (POP)
  • A Flexible Spending Account (FSA) (for groups with 15 or more employees)
  • COBRA participant invoicing, premium collection, and remittance (Cal-COBRA or federal COBRA billing services depend on your company’s group size)
  • Reduced Dental Care service fees through Dentegra® Smile Club providers
  • Savings on hearing tests, hearing aids, batteries, and more from EPIC Hearing Service Plan
  • Prescription drug savings when using the California Rx Card (you may be able to reduce your Rx out-of-pocket costs to less than your health plan prescription copay)
  • A free Cal Perks membership can save you money on tickets to theme and water parks, sporting events, museums, movies, and more
  • Discounts on fitness center memberships and wellness through ChooseHealthy® and Active&FitDirectTM

These added benefits can make a big difference for your employees and their families.

5: Attract & Keep Great Talent

With California’s low unemployment rate, offering health benefits gives you a competitive edge. A strong benefits package can help you:

  • Hire faster
  • Keep great employees longer
  • Boost morale and loyalty
Talk to a Broker Today

Want to learn more? Ask your insurance broker about CaliforniaChoice. If you don’t have a broker, it’s easy to search for one at MyCalChoice.com.

 

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Shopping for group health insurance?

This guide compiles a list of common questions you may have before you start offering health insurance coverage.
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